MEDIA PLANNING : FROM RECENCY TO ENGAGEMENT

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TextPublication details: IUP, Agartala ICFAI 2006Description: 137ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
DJM	Prashant Kumar Memorial Library Rack-32	659.13 (Browse shelf(Opens below))	Available	DJM1810
DJM	Prashant Kumar Memorial Library Rack-32	659.13 (Browse shelf(Opens below))	Available	DJM1811

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Previous	659.1 Public Service Advertising : Some Issue and Compaigns.	659.1 ADVERTISING AND SOCIETIES : GLOBAL ISSUES	659.13 ONLINE BRANDING : CONCEPTS & APPLICATION	659.13 MEDIA PLANNING : FROM RECENCY TO ENGAGEMENT	659.13 MEDIA PLANNING : FROM RECENCY TO ENGAGEMENT	659.14 Radio as an Advertising Medium Riding the wave	659.14 Radio as an Advertising Medium Riding the wave	Next

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