000 00338nam a2200145Ia 4500
008 211201s2001 xx 000 0 eng d
020 _a749435488
082 _a658.84
100 _aWEINREICH,LEN
245 0 _a11 Steps to brand heaven
260 _bKogan Page Ltd.
_aGBR
_c2001
300 _axiv 245
650 _aBrand
942 _2ddc
_cDJM
999 _c979
_d979