000 00344nam a2200145Ia 4500
008 211201s2004 xx 000 0 eng d
020 _a8174542586
082 _a658.82
100 _aBaskin, Earis
245 0 _aBrand New Brand Thinking
260 _bKogan Page Ltd.
_aDelhi
_c2004
300 _a212
650 _aBrand Mgt.
942 _2ddc
_cDMS
999 _c2498
_d2498