000 00390nam a2200157Ia 4500
005 20251023020005.0
008 211201s2016 xx 000 0 eng d
020 _a97893752020409
082 _a659.1
100 _aKUMAR ,K.J.
245 0 _aAdvertising theory and practice
260 _bHimalaya pub.
_aNew Delhi
_c2016
300 _aVII, 398
650 _aJournalism
942 _2ddc
_cBBN
_016
999 _c193
_d193