TY  - BOOK
AU  - FRYBURGER,ROTZULL
TI  - ADVERTISING THEORY & PRACTICE
SN  - 8165386633
U1  - 659.11 
PY  - 2002///
CY  - New Delhi
PB  - A.I.T.B. S. Pub. N.D.
KW  - Journalism
ER  -